Export Marketing/ Sales Manager – Tea Export Business

BrighterMonday Consulting
Nairobi
full_time

Job Description

Export Marketing/ Sales Manager – Tea Export Business

BrighterMonday Consulting

Sales

Today

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Nairobi

Full Time

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Confidential

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Job summary

The successful candidate will be responsible for leading and establishing a commercially viable and compliant tea export business, from tea sourcing and buyer development through to export documentation, logistics, shipping and delivery to international customers.

Min Qualification:

Bachelors

Experience Level

Mid level

Experience Length

5 years

Language Requirement

English

Working Hours:

Full Time - 8 to 5

Applicant Location

Kenya

Job descriptions & requirements

  • POSITION PURPOSE

An organisation is establishing a tea export business and is seeking an experienced Export Marketing Manager – Tea Export Business.

The successful candidate will be responsible for leading and establishing a commercially viable and compliant tea export business, from tea sourcing and buyer development through to export documentation, logistics, shipping and delivery to international customers.

The role requires an individual with demonstrable experience in the tea export industry, or a closely related agricultural export business, strong knowledge of the Kenyan tea sector, international export markets, logistics and freight processes, and an established network of relevant industry contacts.

The successful candidate should be able to operate effectively across the entire export value chain and provide practical guidance in setting up the business.

  • KEY RESPONSIBILITIES

A. Commercial Strategy & Business Development

I. Develop and implement the tea export commercial strategy in line with the Company's business plan.

II. Identify and develop relationships with international tea buyers, importers, wholesalers, distributors, retailers and other institutional customers.

III. Identify suitable export markets and assess market attractiveness, buyer requirements, pricing, competition and market-entry considerations.

IV. Develop and maintain a robust international buyer pipeline.

V. Negotiate commercial terms, pricing, volumes, payment terms and other contractual conditions with prospective customers.

VI. Convert qualified prospects into LOIs, purchase orders, contracts and recurring business.

VII. Develop strategic relationships with tea brokers, agents, distributors and other commercial partners in target markets.

VIII. Provide Directors with regular reports on sales pipeline, market developments, customer activity and revenue opportunities.

B. Tea Sourcing & Product Development

I. Support Directors in developing a reliable and commercially viable tea sourcing strategy.

II. Identify suitable tea suppliers and sources based on quality, price, consistency and availability.

III. Liaise with tea brokers, producers, factories, auction participants and other relevant stakeholders.

IV. Advise Directors on tea grades, quality specifications, blending requirements, packaging and customer-specific requirements.

V. Coordinate with tea tasters and other technical personnel to ensure that tea supplied meets customer specifications.

VI. Monitor tea pricing and market trends to support competitive export pricing.

C. Export Compliance & Regulatory Requirements

The successful candidate will be expected to have practical knowledge of Kenyan tea export regulatory requirements and the ability to guide the Company through the applicable compliance processes.

Responsibilities will include

I. Ensure the Company's tea export activities comply with applicable Kenyan laws, regulations and industry requirements.

II. Maintain a working relationship with the Tea Board of Kenya (TBK) and remain conversant with applicable licensing, registration and regulatory requirements.

III. Maintain appropriate relationships within the tea industry, including relevant stakeholders and industry associations such as the East African Tea Trade Association (EATTA).

IV. Keep Directors informed of changes in tea export regulations, licensing requirements, standards and international market requirements.

V. Coordinate preparation and review of export documentation and ensure that required documentation is complete and accurate.

VI. Ensure compliance with applicable requirements relating to tea quality, packaging, labelling, traceability, customs and export procedures.

VII. Liaise with relevant Government agencies and regulatory bodies as required.

VIII. Ensure that customer and destination-country requirements are understood and incorporated into the export process.

IX. Identify and advise Directors on potential regulatory or compliance risks.

D. Logistics, Freight & Port Operations

I. Have existing relationships with reputable clearing and forwarding companies, freight forwarders, shipping lines, transporters, warehousing providers and other logistics service providers.

II. Identify and negotiate competitive logistics and freight rates.

III. Coordinate the movement of tea from source to warehouse, port and ultimately to the international customer.

IV. Develop an efficient export logistics process covering:

● Inland transportation

● Warehousing

● Clearing and forwarding

● Port handling

● Shipping

● Customs clearance; and

● Delivery to the destination market.

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