Sales Officer Retail

The company opened its first manufacturing facility in Mombasa, Kenya, in 1962, rapidly widening its reach to include further countries in East Africa, and then Southern Africa. In 2003, all operating companies were reversed into the current holding company called Safal Investments Mauritius Limited and conduct its business across Africa as the Safal Grou…

Sales Officer Retail

Description

Key responsibilities

• Attend to walk-in customers and respond to customer enquiries within agreed turnaround times, ensuring a professional and customer-focused experience.

• Understand customer requirements and provide accurate product information, technical guidance, pricing, and suitable product recommendations to support informed purchasing decisions.

• Drive sales conversion by proactively following up on customer enquiries and quotations, addressing customer concerns, and closing sales opportunities.

• Achieve assigned daily, monthly, and annual sales targets in line with the company’s sales plans and business objectives.

• Identify opportunities to grow sales revenue, increase product uptake, and generate repeat business through effective customer engagement and relationship management.

• Prepare accurate sales quotations in line with approved prices, discount structures, and applicable commercial guidelines.

• Confirm customer payments and accurately capture approved customer orders in the system for processing and production, ensuring compliance with established procedures.

• Maintain updated and authorised pricing and discount schedules for second-quality materials, ensuring that all sales are conducted within approved guidelines.

• Coordinate with relevant departments, including Finance, Production, and Dispatch, to facilitate timely order processing, material availability, loading, invoicing, and resolution of customer issues.

• Ensure accurate invoicing and proper documentation for all sales transactions, in accordance with company policies and procedures.

• Monitor personal sales performance against assigned targets, maintain accurate sales records, and submit periodic sales reports highlighting performance, pending orders, and opportunities for improvement.

• Deliver excellent customer service by handling complaints, resolving customer concerns promptly, and escalating issues where necessary to maintain customer satisfaction and loyalty.

• Maintain a professional, clean, organised, and presentable sales counter and product display area.

• Participate in monthly and annual stock-taking exercises and support accurate stock records and inventory control.