Growth Associate

PositionGrowth Associate

Reporting toDirector of Growth

LocationNairobi, Kenya

About the Company

The company is a digital commerce firm that orchestrates the distribution of household essentials, such as cooking energy, refillable water, and groceries, to both families and businesses. Their mission is to transform the distribution of household essentials in the East, making access to these necessities safe, reliable, and effortless for households and businesses alike, while simultaneously enabling manufacturers and brand owners to achieve efficient, digitally driven distribution of their products. They hypothesize that a combination of mobile internet and AI-enabled supply chain technologies, integrated with a network of distributed micro-warehouses, will enhance efficiency, convenience, and safety.

This mission is driven by a team of highly skilled E-commerce professionals, who possess ambitious goals to resolve these distribution challenges at a continental scale. In light of recent growth and emerging opportunities, the organization is seeking to recruit an exceptionally data-driven Growth Associate to spearhead customer acquisition and retention across digital and offline channels. This role represents a unique career opportunity for a quantitatively gifted individual with a creative inclination to develop expertise within one of Africa's few locally founded, high-growth consumer internet businesses.

The Opportunity:

As a Growth Associate, you will assume a critical role across the entire customer lifecycle by managing customer acquisition through growth marketing (both digital and select offline channels) and customer retention.

Your responsibilities will encompass the development and optimization of a diverse portfolio of customer acquisition and retention channels.

Key Responsibilities

â— Growth Strategy â—‹ Provide support to the Director of Growth in the formulation of an annual growth strategy, as well as tactical quarterly and monthly customer acquisition optimization plans.

â— Channels: Support for the Development, Management, and Optimization of Digital and Digitally-Enabled

Customer Acquisition Channels â—‹ Construct, launch, and maintain paid SEML and SOCIAL Campaigns: Serve as the architect of high-performing campaigns, from developing data-driven strategies to hands-on execution and optimization, observing the real-time impact of your data analysis.